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Scott shares four tactics for owning the fourth quarter of the year and how to effectively contact special asset managers using Linked In, email, and other marketing tools. He also discusses ways to build your asset manager list and how some of the recent new actions that he has started to use has lead to new deals in his pipeline.

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Asset Management: Industry overview and Careers in Asset Management

Asset Management is about managing clients’ investments and providing them with the strategies and expertise that would allow them to achieve their goals and secure their financial future.

This video is part of our series dedicated to the different sub-industries in the world of Business & Finance.Our goal is to understand how it functions, what type of services it offers its clients, which are the major players in the field and what it is like to do this for a living.

An individual or an institution is likely to approach an asset management firm when their investment income is substantial. In such cases, asset managers are able to offer expertise across a wide spectrum of asset classes (such as stocks, bonds, commodities, real estate, private equity, etc). Moreover, large firms have branches all over the world and are therefore able to offer geographical expertise as well. Given that asset managers closely follow all of these markets, they are able to offer high-quality advice and superior risk-return investments.

The large players in the asset management industry are indeed very large. There are several companies whose assets under management exceed $1 trillion. Some of them are pure investment funds (BlackRock, Vanguard, StateStreet, Fidelity), while others are arms of the large banking conglomerates (Goldman Sachs, Deutsche Bank, UBS, BNP). The largest firm in the world in terms of assets under management in 2015 was BlackRock.

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An Asset can be a logo, brand, design, literature, trademark, patent…Anything that does or could have the potential to deliver value to stakeholders. Don’t be …